Revo Fitness Eyes 100 Locations as Australia’s Low-Price Gym Market Heats Up

The budget-friendly gym operator now has 75 locations open across Australia as it plans to hit the three-digit mark by 2027

Australia’s budget-friendly gym chain Revo Fitness is steadily growing its footprint down under, surpassing 75 locations nationwide with the opening of three new locations across Western Australia, South Australia and New South Wales.

The new gyms help the operator to hit its ambitious target of 100 locations by 2027, and further its mission of making fitness more accessible to more Australians. Combined, the three new clubs will add more than 4,600 square meters of space to Revo’s training ecosystem.

Each location will also feature Revo’s signature mix of strength, cardio and functional training equipment, as well as dedicated spaces for HIITFIT circuit training, tempo mat Pilates and a studio with reformer Pilates, Evolt 360 body scanning technology and recovery tools.

Revo memberships start at AU$9.69 (US$ 6.78) per week, and include 24/7 access, no lock-in contracts, no sign-up fees and nationwide access to every club across Australia. For an additional $3 per week, members can also unlock reformer Pilates, recovery and body scanning features.

The brand is also investing in boosting member engagement, including by handing out $1,000 a day in June. The giveaways are a part of Revo’s Win Win Club, where each week a member trains at least once, they earn an additional entry into a drawing, while each month of active membership adds another ticket. 

The program is meant to boost motivation, retention and consistency, as the more consistently members show up, the more chances they have to win a share of $30,000. Members are able to view their entries in the Revo Fitness app.

Revo’s expansion push comes as competition in Australia’s low-price gym market heats up.

Viva Leisure’s ZooFit is set to open its first locations in late July, with additional sites to roll out nationally over the next 12 to 18 months.