Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Recline & Unwind Social Spa, a women-owned concept from Asheville, NC, has sold its first franchise in Beaufort, South Carolina.
Echo's shift from China to the Philippines has saved the hydrogen wellness brand $9.8M this year, sidestepping tariffs and rising costs.
Biolinq raises $100M to support FDA approval of its color-changing glucose biosensor for people with Type 2 diabetes not on insulin.
Mira’s new Hormone Innovators initiative aims to accelerate progress in women’s health by recognizing game-changing work.
BodyArmor launches its largest campaign to date with a rebrand and “Choose Better” message, debuting during the NHL Playoffs this weekend.
Gen Z-loving fitness events are evolving into social, sensory-rich experiences—here's how fitness operators can lean in.
Hotels are embracing Gympak’s sustainable activewear and in-room fitness kits, offering guests a hassle-free wellness solution.
Luxury rental community The Row at Red Hill brings boutique fitness and wellness home with immersive spaces designed by Aktiv Solutions.
Bioniq and Remedy Place partner to launch Meridian, a personalized wellness program featuring blood-based supplements and biomarker analysis.
Therabody is doubling down on recovery with the launch of a Performance Team, a group of Olympians, Paralympians and world champions.
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