Tech

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Les Mills+ Debuts in LA Fitness, City Sports, and Esporta Fitness Clubs as CEO Says Omnifitness Revolution is Here to Stay

The latest Les Mills+ workouts are designed to maximize fitness results & were created by physiology experts, fitness trainers, & musicians. 

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Target Circle Members Get Free 4-Month Trial of Apple Fitness+

At the shop-in-shops, Target Circle members now have the chance to get a free four-month trial of Apple Fitness+ and other Apple services.

Snap and Strava's Activity Lens at work

Strava Partners with Snap, Launching the Activity Lens

After connecting their Snap account with Strava, users can record a video or take a photo and overlay route, moving time, elevation, distance

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CEO Corner: Hugo Braam, Co-Founder of Virtuagym, on Company’s Future Plans & Digital Fitness Industry

Hugo Braam speaks with Athletech News about what differentiates Virtuagym from competitors, plans for growth in North America, and more.

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The New Aviron Strong Series Rower Has Arrived

The new Aviron Strong Series rower comes with a rotating 22-inch HD touchscreen, lumbar support, a phone holder, and (patent-pending)...

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Reform RX Introduces the Future of Pilates with its Digitally-Connected Reformer

Reform RX CEO Yvette McGaffin tells Athletech News that the method encompasses key components that make up the musculoskeletal system.

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Meet the Google Pixel Watch, Centered on Health with Built-In Fitbit

The Google Pixel Watch offers six months of Fitbit Premium and three months of YouTube Music Premium at $349 for Bluetooth/Wi-Fi & $399 for 4G

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Therabody Launches New Innovations and Closes its $165 Million Growth Equity Round

The eight new product launches & growth equity round make just the latest in what has been an impressive and innovative year for Therabody.

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The Peloton Row Officially Launches

In addition to rowing, the connected Peloton Row will also offer classes that focus on strength, yoga, and meditation.

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As Peloton Rower Nears Release, Fans React to Rumored Price

Peloton CEO Barry McCarthy noted in the recent earnings call that the price for the rower is going to be high.