Tech
Universal Music Group Partners With Endel To Create AI-Powered Wellness Sounds
Endel’s proprietary AI technology will be used to empower UMG artists to create science-backed music that enhance listeners’ overall wellness
Apple’s Rumored AR/VR Headset Could Change Fitness
As VR fitness has grown in popularity, insiders expect Apple to enhance its existing health & wellness offerings.
Running With the Apple Watch is Better Than Ever Thanks to New Software
The watchOS 9 software from Apple Watch has more specialized running features to help runners measure performance and reach their goals.
How SportsArt is Using Tech, Gamification To Make Fitness More Sustainable
SportsArt, a world leader in creating sustainable fitness equipment, is using hardware and software innovations to create better products.
Sweetgreen Launches Restaurant With Robotic, Fully Automated Kitchen
Sweetgreen believes the automated kitchen concept will unlock efficiency, enabling it to scale quicker with higher profit margins.
Sound Check: What Workout Music Tells Us About Fitness Trends, With Feed.fm
Workout music isn’t just a subset of the latest chart-topping songs. Increasingly, it’s becoming almost a genre unto itself.
How Fit Tech Brands Can Stand Out From the Crowd, According to PR Vet Nicole Dunn
Dunn Pellier Media has helped brands including Les Mills and Future stand out from their competitors in the highly crowed fit tech space.
Whoop Becomes First Fitness Wearable To Measure Strength Training
Whoop has developed the first wearable that measures muscular load right as strength training surges in popularity.
ISSA, Plazah Partner To Help Personal Trainers Earn Money Through Ecommerce
The collaboration could be a game changer for personal trainers looking to increase their income through ecommerce.
EGYM’s Dana Milkie Wants the Fitness Industry To Embrace Gamification & AI
Dana Milkie believes the fitness industry needs to lean into AI and gamification, two areas where EGYM is putting its focus.
