Fitness
Xponential, Lululemon Reaffirm Retail Partnership
Lululemon's content deal with Peloton won't get in the way of its partnership with Xponential Fitness, the athleisure giant confirmed.
Life Time Keeps Expanding, Opening First Club in Bay Area
Life Time is continuing its cost-to-coast expansion, entering the highly desirable San Francisco market with a 76,000-square-foot facility.
Barry’s Partners With Factor for To-Go Meals, Themed Workouts
As Barry’s looks to expand, the fitness brand is leaning into partnerships with companies in the food and wellness spaces.
Peloton, Lululemon Partner on Content as Mirror Gets the Ax
Once competitors, Peloton and Lululemon have entered a five-year global strategic deal centered around content and apparel.
The Power of Consistency as a Fitness Coach
As professional coaches, we must preach the power of consistency over quick fixes and rapid transformations.
Equinox Beats Racial Discrimination Lawsuit From Fitness Instructor
Fitness operator Equinox was ordered to pay $11 million in May after being found liable in a separate race and gender discrimination trial.
Nike, Strava Launch Run Club & Training Club Integrations
Nike members can now sync their workouts with Strava while Strava users can access Nike’s content for guidance, motivation and tips.
Life Time Makes Connecticut Debut With Upscale Stamford Club, Apartments
Life Time's new Stamford, Connecticut, facility comes complete with a rooftop beach club and 290 luxury residences available for lease.
Nautilus Embraces Connected Fitness With Schwinn 490 Elliptical
The Schwinn 490 is compatible with the JRNY app, Nautilus' digital content arm featuring routes, trainer-led classes and personalized workouts.
Top Orangetheory Franchisee Continues East Coast Expansion
Empire Portfolio Group also has Relive Health, an anti-aging services provider, in its franchise portfolio.
