Fitness
Banding Together: Deuser Sports and Straffr Partner
Deuser and Straffr have forged a strategic partnership to advance the resistance bands space with a tech-forward approach.
No Doubt Fitness Launches Online Training for Busy Execs
No Doubt Fitness is expanding its lifestyle and wellness facility with a digital platform catering to the needs of busy executives.
Supernatural Launches Guest DJ Workout Series with Paris Hilton
Supernatural, the VR fitness platform, has launched a new workout series called Guest DJ, with Paris Hilton as its inaugural host.
Magic AI Secures $5M for Home Fitness Mirror
London-based Magic AI has landed $5 million for its AI-powered hologram fitness mirror which has attracted several athlete ambassadors.
Fireside Chat: Myzone CEO Jay Worthy on Gamification Trends, Community & More
In this latest “Fireside Chat” video, Myzone CEO Jay Worthy joins Athletech News Founder and CEO Edward Hertzman to discuss […]
Pvolve’s Friends & Family Event Is Here—Score 15% Off Sitewide
The Pvolve Black Friday Sale is back -- we've rounded up the best deals to shop from the Jennifer Aniston-loved functional fitness brand.
Alo’s Black Friday Deals Are Here—Shop 30% Off Sitewide
Shop Alo's Black Friday sale featuring items that are 30% off across the site including leggings, sports bras, accessories, and more.
EoS Fitness Plots Greater Atlanta Expansion
EoS Fitness and its amenity-rich HVLP gym brand is headed to Georgia, with plans to open over 50 gyms across the state.
Orangetheory Kicks Off ‘12 Days of Fitness’ Challenge
Orangetheory's new fitness challenge will keep members engaged during the hectic holiday season with the brand's most beloved workouts..
Video Coaching Poised to Lead Fitness App Market, Per Report
A new market research report projects video coaching platforms are poised for massive growth in the fitness app market.