Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Already a force in South Florida, Yoga Joint is planning to expand across the country, primarily through multi-unit franchise deals.
As Boomers push back on AI in fitness, Darwin Fitness launches a human-led program focused on fall prevention and functional strength.
Northwestern researchers developed an open-source algorithm that improves fitness tracker accuracy for people with obesity.
Former Jack Taylor PR president Heather Morris has launched AIIR, a communications agency for fast-growing wellness and performance brands.
Les Mills has a variety of programs that give you a strength exercise kick as well as a mental one all at once.
At the ATN Innovation Summit, McKinsey and L Catterton leaders outlined how fitness brands can win amid rapid industry consolidation.
Ladder has added Jennifer Jacobs to its coaching roster, the fitness startup's latest move in its marketing war against Peloton.
A smarter, safer and space-saving strength solution, the Concept2 StrengthErg brings precision and versatility to every level of training
LifeSpeak launches an Adaptive Fitness series with inclusive workouts for those with injuries, chronic conditions or mobility differences.
Planet Fitness franchisee National Fitness Partners raised over $24,000 for Make-A-Wish, supporting children with critical illnesses.
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