Fashion
Can Peloton Conquer Men’s Activewear?
Peloton, having appointed a seasoned strategist as its new CEO, is revitalizing its apparel efforts, beginning with Nordstrom.
Vuori Lands $825M Investment, Sets Sights on Europe & Asia
Vuori, an activewear brand hailing from sunny California, has scored a $825 million investment and is now valued at $5.5 billion.
Kane Footwear Sees Explosive Growth as Recovery Shoe Market Booms
Kane Footwear has seen its revenue triple year-over-year since its founding in 2021 as demand grows for recovery shoes.
GoRuck and Birdwell Create Limited-Edition Capsule
GoRuck and Birdwell have joined forces to bring together a new GoRuck rucksack and Birdwell boardshorts for a limited time.
ASRV Debuts Womenswear Capsule Collection with Equinox
ASRV is branching out beyond men's activewear with an exclusive women's capsule collection with Equinox that includes 12 styles.
Lululemon Leans into Member Perks
Athleisure giant Lululemon is bolstering its complimentary membership program with special members–only perks.
The 5 Trends to Watch in Athleisure, Per Report
The global athleisure market size — projected to grow by $176.3 billion from 2024 to 2028 — is being driven by online shopping,
Pvolve, Vuori Deepen Collab with Tour, Retail Products
Low-impact fitness method Pvolve has deepened its partnership with SoCal-inspired activewear brand Vuori with a nationwide tour
Female Activewear Brand Teams Up With Fertility Experts For Collection Release
Despite women making up 60% of the market, athletic wear hasn’t always prioritized their unique needs until now
CrossFit Relaunches Online Store, Eyeing ‘Modernized Ecommerce’ Under New CMO
CrossFit has relaunched its online shop featuring retail items such as branded t-shirts, sweatshirts, tank tops and headwear.
