Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
Zwift’s acquisition of Rouvy signals a strategic shift in the indoor cycling market, as platforms move beyond competing on a single experience model.
After spending three nights at Siro Boka Place in Montenegro, here's our honest review of the luxury wellness resort that starts at $100/night.
From swim goggles and caps to Bluetooth earbuds and more, we've rounded up the best lap swimming accessories and swimwear.
The deal makes more than 1,400 Peloton classes available on Spotify across fitness modalities including strength, Pilates and yoga.
Boutique fitness brand Studio Pilates International has unveiled The Pilates Games, a 100-minute, scored format for reformer-based workouts.
Olly is moving deeper into the microbiome with the launch of Precise Probiotics, a new capsule-based platform designed to push probiotics beyond general digestive health and into more targeted, functional use cases.
Gruns is partnering with Olipop on a limited-edition release that blends functional nutrition with a familiar soda profile, as the greens brand continues to expand its presence in the broader wellness category. The Strawberry Vanilla Superfoods Greens Gummies reimagine one of Olipop’s best-selling flavors in a new format designed for both kids and adults, extending...
Curious about what CO2 laser treatments do for the skin? Here's our review of the experience at Dr. Robert Dorfman's NYC clinic.
The Peloton trainer and marathon runner shares her favorite running essentials, including recovery must-haves, shoes & more.
Co-founded with Ayesha Curry and Michelle Obama, Plezi returns with a reformulated product, refreshed branding and a broader push beyond traditional sports drinks.
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