9 Best Products for Eating Healthy at Home
From clean-label chocolate to regenerative proteins and smart kitchen upgrades, these products make healthy eating at home simpler
Othership Opening in Brooklyn, With More US Expansion on the Way
Social contrast therapy brand Othership is expanding its footprint in New York City with a new Williamsburg, Brooklyn, location.
Gym Brands Honor 9/11 Through Fundraisers, Community Tributes
Retro Fitness, Crunch Fitness and 24 Hour Fitness are marking the anniversary of September 11th by honoring first responders and their families.
Inside Apple’s New Fitness Features, From AirPod Heart Rate Sensors to AI Coaching
Apple’s latest updates to AirPods, Apple Watch and watchOS push fitness tracking into more moments of a user's day.
Australia’s CorePlus Taps Mindbody for US Expansion
Australian Pilates and yoga brand CorePlus has entered the U.S. market with the support of Mindbody’s enterprise tools.
Khloé Kardashian’s Khloud Protein Popcorn Marks a New Wave in Celebrity Wellness Marketing
Khloé Kardashian's Khloud Protein Popcorn is using experiential marketing and other strategies to capture attention in a crowded snack aisle.
Alex Cooper’s Unwell Hydration Expands Into Booming Protein Category
Alex Cooper’s Unwell Hydration is entering the protein category with a beverage that combines whey isolate, electrolytes and B vitamins.
Vuori Leans Into Athlete Partnerships in Performance Wear Pivot
NFL QB Jared Goff joins Vuori's growing lineup of athlete ambassadors, highlighting the apparel brand’s new strategy.
Therabody Adds NFL Star Josh Allen as First-Ever Performance Advisor
The wellness tech brand is pushing deeper into sports and high performance, tapping the reigning NFL MVP for insights on product development.
Dermatologist-Led Brand Launches DNA-Powered Hair Growth System
Happy Head's genetic-based approach to hair health leverages at-home DNA testing and personalized treatment plans.