Peloton Looks Beyond the Bike With New Wellness Strategy
Peloton is expanding into real life events, strength, mindfulness and recovery to increase engagement and reach new members.
Planet Fitness Ends Q1 With 20.6M Members
Planet Fitness kicked off 2025 with strong growth, adding 900K members and testing new pricing, amenities and club layouts.
Dr. Casey Means Named Surgeon General Pick by Trump
Dr. Casey Means, Levels founder and sister of TrueMed co-founder Casey Means, has been nominated as the next U.S. Surgeon General.
Hydrogen Fitness To Franchise Its 24/7 Luxury Wellness Destination
Hydrogen Fitness, a 24/7 luxury wellness operator, is set to franchise its upscale model after joining Franchise FastLane’s CarPool program.
Prestige Franchise Partners Plots Growth Spree for Bodybar Pilates
Prestige Franchise Partners takes over franchise development for Bodybar Pilates as the boutique brand targets national growth.
WeightWatchers Files for Chapter 11, Vows its ‘Here to Stay’
WeightWatchers has filed for Chapter 11 bankruptcy as part of a financial restructuring and a renewed focus on telehealth.
Nike & Studio You Respond to Decline in Girls’ PE Engagement
Studio You and Nike have teamed up to launch a video series designed by and for teenage girls, aiming to boost confidence and enjoyment in PE.
Echelon’s StrengthIQ Brings Smart Training Tech to Gyms
Echelon's StrengthIQ delivers personalized workouts and feedback, equipping operators with a way to attract, engage and retain members.
Connected Fitness Outlook: Brands Go All-In on Strength, AI-Powered Personalization
CEOs and other executives from top connected and at-home fitness brands give their takes on the future of this promising but turbulent sector.
Crunch Fitness Plans Fall Opening in Brunswick, Ohio
Crunch Fitness is opening a new gym in Brunswick, Ohio this fall, led by franchisee Ft Fusion, which plans to open more in Ohio and Illinois.