Courtney Rehfeldt

About Courtney Rehfeldt

Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.

Hims & Hers acquiring Zava

Hims & Hers To Acquire Digital Health Platform Zava

Hims & Hers is acquiring European digital health firm Zava in an all-cash deal, marking its expansion into Germany, France and Ireland.

Several hands together for RingConn Gen 2 Smart Ring.

Sleep Apnea–Detecting Smart Ring From RingConn Launches at Target

RingConn’s Gen 2 Smart Ring, which offers sleep apnea monitoring, is now available on Target.com and will soon be in-store.

A group of women at Club Pilates.

Club Pilates Inks Landmark Deal To Expand Across Australia

Riser Fitness will open 40 Club Pilates studios across Australia, marking one of the country’s largest fitness franchise expansions to date.

Celsius and Alani Nu cans

Celsius Rebrands Functional Energy With Biggest Campaign Yet

Energy drink leader Celsius has launched its largest campaign to date following its $1.65B Alani Nu acquisition.

a workout at UFC Gym in the octagon

UFC Gym’s Latest Franchise Play Targets Jiu-Jitsu Enthusiasts

UFC Gym is launching a Jiu-Jitsu-focused franchise model with a turnkey business opportunity for martial arts entrepreneurs.

iFIT AI Coach interface

iFIT Takes AI Coach Global, Launching in 19 Countries

iFIT is expanding its AI Coach (in beta) to 19 countries, offering personalized, real-time fitness plans through its mobile app and equipment.

pool at a Bay Club location

Bay Club Acquires 425 Fitness as Club Count Climbs

Bay Club has acquired 425 Fitness in the Seattle area, expanding its Pacific Northwest footprint and pushing toward 40 clubs nationwide.

BHOUT boxing gym

AI Boxing Startup Bhout Sets US Debut in Boston

Portuguese fitness tech startup Bhout is launching its first U.S. studio in Boston, projecting $1.3M in first-year revenue.

A group of Life Time cyclists.

Gravel Meets Giving: 44 Riders Fundraise for Life Time Foundation

At UNBOUND Gravel, 44 cyclists are riding for youth health and sustainability through the Life Time Foundation.

A young woman smiling and holding an orange slice over her left eye.

The Wellness Gold Rush Is On: 6 Hot Spaces Set To Explode

Wellness is now a $2 trillion global industry—and it's only growing. A new McKinsey report highlights six fast-rising categories.