Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Whoop is partnering with Quest Diagnostics to launch Advanced Labs, bringing clinical blood testing and results directly into its app.
Rebel Wilson joins Noom as chief wellness ambassador, backing its new free tier that gamifies healthy habits and spotlights microdose GLP-1s.
PureGym opened all 435 of its gyms across the U.K. for National Fitness Day, offering free day passes and new classes Strike, Step and Pump.
Strava is reportedly preparing for a U.S. IPO as soon as 2026, after a $2.2B valuation, acquisitions and key leadership hires.
Xplor Technologies and Clubessential Holdings will merge to form a global software and payments giant serving gyms, studios and more.
Gym NYC opens its Midtown gym, expanding its “Iron Paradise” across New York while setting sights on Miami, the Caribbean and Punta Cana.
A new study suggests Millennials may be unwilling to give up one of the key perks of working from home: the ability to pencil in a workout.
Burn Boot Camp’s new Proud campaign celebrates strength, resilience and confidence at every age and features real members.
TeachMe.To lands $3M to expand its AI-powered platform that links learners with local coaches for pickleball, golf, yoga, music and more.
SWTHZ founder Jamie Weeks, who built Orangetheory’s largest franchise group, launches Founders Row to back startups in their earliest years.
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