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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
ChatGPT Health is launching with partners like Peloton and Weight Watchers, pulling fitness and medical data into one AI experience.
F45 Training is expanding into diagnostics and personalized supplements through a new partnership with Joi + Blokes.
Target is expanding its wellness footprint by 30%, it announced. Other retailers, like Walmart and Costco, have made similar moves
Mark Mastrov is returning to 24 Hour Fitness as owner and executive chair after partnering with LongRange Capital to acquire the gym chain he founded.
GymNation has launched the world’s highest gym class, which takes place in a hot air balloon above soaring above Riyadh, Saudi Arabia.
Artificial intelligence may be changing life fast, but one thing remains predictable: Equinox opening the year with a controversial advertising splash.
Wellhub is rolling out AI-driven personalization as part of its “Wellness Season” push for employers resetting benefits in 2026.
Paris Saint-Germain has partnered with AI fitness app Zing Coach to bring player-inspired workouts, leaderboards and VIP rewards to its fans.
Under Armour is taking fitness offshore, partnering with StarCruises to bring workouts and recovery to the high seas.
Featuring Daddy Yankee's hit "Gasolina," Zumba’s new global campaign taps into the pull of the right beat to keep people moving longer.
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