Whoop Sues China-Based Rival Over Alleged Copycat Design
Whoop sues Shenzhen Lexqi in U.S. court, alleging copycat wearables infringe its minimalist band design and confuse American consumers.
Merrithew Upgrades Toronto Studio With Pilates Training Academy, Expanded Offerings
Merrithew will open an upgraded flagship Stott Pilates studio in Toronto this January for Pilates fans and instructors.
Americans Are Stressed. This Startup Wants To Rewire Mental Health Through Exercise
Brain-Body Therapy, a new mental health app blending both exercise and counseling, has launched this week.
There’s a Dark Side of AI Fitness Apps, Personal Trainers Warn
A new survey shows AI fitness apps can boost motivation but also fuel anxiety and unhealthy habits. Personal trainers tend to agree.
Sleep-Deprived Millennials Are Spending PTO in Bed
Millennials are using paid time off to catch up on sleep, and many are willing to pay good money to book a sleep-focused trip.
JetSet Pilates Targets Northern California for Hybrid Work Crowd
JetSet Pilates is expanding in Northern California, citing hybrid work culture as it plans up to 35 studios in and around the Bay Area.
Pvolve Places First Chips in Las Vegas Fitness Market
Functional fitness brand Pvolve is expanding to Las Vegas with new studios in Summerlin and Henderson, marking its entry into Nevada.
Healthy-Snack Bodegas Are Gaining Ground in NYC
Naftali Group is bringing The Goods Mart, a better-for-you convenience store, to its waterfront megaproject in Brooklyn.
Shred App Launches CoachAI To Bring Next-Gen Personalization to Fitness
Shred launches CoachAI, an adaptive system with real-time workout audio, chat feedback and an upcoming platform for coaches.
As Starbucks Goes All-In Protein, GLP-1 Users Face Muscle-Loss Risks
Starbucks has launched protein lattes, but Jessica Crandall, RDN, shares why protein, fiber and a care plan matter most for GLP-1 users.
