Courtney Rehfeldt

About Courtney Rehfeldt

Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.

Communal Wellness: Bathhouse Brands See Growth in US, Canada

Unlike boutique wellness studios offering infrared saunas, emerging bathhouse brands are centered on the communal aspect.

Crunch Fitness gym in Portland, Oregon

Crunch Fitness Taps Pizza Hut Exec To Drive Franchise Growth

Crunch Fitness has named Chequan Lewis president as the fitness franchise eyes its “biggest year” yet in terms of growth.

Top Fitness Equipment Makers Change With the Times

Execs from Life Fitness, EGYM, Concept2 and iFIT share their thoughts and predictions on the future of fitness equipment.

Femtech Startups Eye Postpartum Wellness as Growing Market

From expanded access to paid parental leave to an influx of tech platforms supporting new parents, the postpartum market looks promising.

Nike Goes All-In on Fitness & Wellness

Nike is expanding beyond training gear and diving feet-first into fitness and wellness, now launching its first-ever Nike Well Festival in London.

Matterhorn Fit’s Mission To Make North America Pain Free 

Founded by a former NHL player and a strength coach, Matterhorn is looking to open up to 70 new locations in its first year of franchising.

Fitness Apps Are Becoming More ‘Human-Like’ Thanks to AI

Pear Health Labs is using Google Cloud’s Vertex AI to offer "truly personalized coaching experiences."

Coach Welly, Gainful Win Innovation Award at Connected Health & Fitness

The member engagement platform and personalized nutrition brand were chosen as the most innovative brands by industry leaders.

Australian Float Therapy Franchise City Cave Plots US Expansion

After rapidly scaling in Australia, the float therapy/infrared sauna/massage provider is ready to do the same in the States.

Tonal Adds Volleyball Strength Training in Sports Push

Tonal's partnership with League One Volleyball addresses a growing need for strength-training programs for young athletes.