New Report: The Business of Wellness, Recovery & Longevity
Explore the trends shaping the future of wellness.
Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Amp is looking to revolutionize at-home fitness with a sleek design and AI-powered workouts. The brand's debut system ships early 2025.
YogaSix is opening its first studio outside of the U.S. as the Xponential Fitness yoga franchise prepares to expand in Germany and Japan.
Registration is now open for Orangetheory Hell Week, which has returned with eight challenging workouts that are sure to scare up a sweat.
Armra, a physican-founded wellness brand selling colostrum-based products for health, has named Sprouts as its first retail partner.
Dark Horse Rowing, the largest rowing community in the world, is inviting rowing fans to join a month-long challenge: Rowvember.
JetSet Pilates is opening its first NYC location this month in SoHo, with plans to expand in Long Island, Connecticut and New Jersey.
Gatorade and Adobe Firefly have unveiled a way for fans of the sports beverage to create ultra-personalized squeeze bottles.
Beyond Yoga is hosting a week-long pop-up in NYC featuring fitness and wellness classes and special guests like Denise Austin.
McLaren Racing is launching a new performance hub in partnership with Optimum Nutrition to give its racing team health and wellness supports.
A Florida Amped Fitness member alleges the high-value, low-priced fitness franchise wrongly charged him a fee for failing to re-rack weights.
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