Spiritual & Wellness Products Are Fueling a $9.6B Market
Millennials are driving a projected $9.6 billion spiritual and wellness segment in the coming years, purchasing crystals and yoga mats.
Movement Gyms Scales New Peaks with Climbing, Fitness & Yoga
Movement Gyms, now led by CEO Anne-Worley Moelter, is in its next phase of growth. Here's what's ahead for the climbing, yoga & fitness gym.
PHIT America Gets Kids Moving with First-Ever PHIT Center
PHIT America is opening its first-ever PHIT Center this week in Texas to encourage youth movement and fitness.
Aktiv Solutions and Assault Fitness Team up to Give Facilities an Edge
A new partnership between AKtiv Solutions and Assault Fitness aims to give facilities an edge over the competition.
Hilton & Peloton Bring Fitness to Your Hotel Room
Peloton and Hilton have deepened their ties to give Hilton guests in-room access to Peloton fitness content.
Pilates Instructors Love Their Jobs Amid Growing Industry Demand
Demand is high for Pilates instructors as franchises expand - but the career can also provid e a sense of fulfillment, Body Balance finds.
Fitness & Wellness Brands Shift to Instagram Amid TikTok Turmoil
Athletech News spoke to three wellness influencers to learn where they are headed and how they are preparing for a ban on TikTok.
Anheuser-Busch, 1st Phorm & Dana White to Launch Energy Drink
Beer brands are getting into the energy drink action, with Anheuser-Busch the latest to expand into the space with 1st Phorm and Dana White.
It’s Time to Break Up with BMI, Experts Say
A Commission of experts from around the world say its time to say goodbye to BMI and adopt a new definition.
Amazon Layoffs Hit Fitness Group
Amazon has laid off nearly 200 works in its fitness and fashion groups, though it's telehealth services division appears full-steam ahead.