The Gym of the Future Is Here.
See what’s changing and where operators are investing.
The Sweat and Tonic-owned fitness brand is making its U.S. debut with 37 Lagree machines and an expansive recovery offering as it looks to build on its success in Canada
The franchise is seeking experienced operators to expand a model that pairs clinic ownership with independently owned provider practices, with a goal of 125 locations within five years
The low-cost gym giant is buying NonStop Gym in a deal that will make PureGym Switzerland's largest budget fitness operator, with more than 100 locations by year-end
The Richmond debut represents a significant expansion for Onelife, which has established a strong presence in Northern Virginia and the Hampton Roads region but has yet to enter the state's capital
The Colorado YMCA org will roll out Inspire360's workforce development platform across its locations, with the first year covered by the fitness education company
The fitness education giant is introducing new online Pilates certifications as gyms and studios continue to embrace the modality, fueling more demand for qualified instructors
The fast-growing supplement brand has been named the NBA’s official nutrition partner in Australia and Southeast Asia, adding to a growing roster of sports partnerships
The social fitness platform will become a Hyrox race title sponsor while powering event discovery, bookings and payments across the Hyrox365 ecosystem
The coach-led strength and conditioning franchise is expanding into a new international market, with its first New Zealand studio slated to open in late 2026
The premier industry event for networking and product discovery returns to New York City June 8–9, with roundtables and workshops joining its lineup of leadership conversations and brand activations
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