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An image of the Brooklyn skyline
Fitness

Life Time Brings Luxury Wellness to Brooklyn Tower

Life Time is set to open its largest athletic country club in Brooklyn next year at the Brooklyn Tower, spanning seven levels.

Courtney Rehfeldt • Mar 11 2025
a man meditating on a yoga mat wearing a YogaSix t-shirt.
Fitness

Flow for a Cause: YogaSix Partners With LoveYourBrain

YogaSix has partnered with LoveYourBrain for Mindful March, offering donation-based yoga classes and a 10-day meditation challenge.

Courtney Rehfeldt • Mar 11 2025
Finance

Want a Stake in Plunge? Investment Opportunities Now Open

Plunge, a leader in cold water immersion and contrast therapy, has announced a community funding round ahead of a Series A later this year.

Courtney Rehfeldt • Mar 11 2025
a gym set up
Fitness

Skyfit & Pavigym Forge North American Distribution Partnership

Skyfit and Pavigym have announced an exclusive North American distribution agreement as the two head to The HFA Show with new innovations.

Courtney Rehfeldt • Mar 10 2025
ritfit pink collection
Fitness

RitFit Marks Women’s History Month With Pink Gym Equipment

At home gym equipment maker RitFit is celebrating Internationla Women's Day with a social media push and a pink equipment collection.

Courtney Rehfeldt • Mar 10 2025
Artwork for ATN Fireside Chat video with Kyle Putzstuck
partnership

Fireside Chat: Kyle Putzstuck, Vice President of Aqua Training Bag on the Combat Sports Consumer

Kyle Putzstuck, Vice President of Aqua Training Bag and Athletech News Founder and CEO Edward Hertzman discuss combat sports in fitness

Athletech Studios • Mar 10 2025
woman using Core Home Fitness dumbbells
Reviews

These Top-Rated Adjustable Dumbbells Live Up to the Hype

Discover the Core Home Fitness Adjustable Dumbbells' key features, benefits, pros, cons and if they're worth the investment.

Andrea Navarro • Mar 10 2025
A man in a gym lifting weights.
Fitness

Jim Stoppani Launches Super-Man Remastered Challenge

Fitness expert Jim Stoppani has launched a remastered fitness challenge that's more than just lifting weights.

Courtney Rehfeldt • Mar 10 2025
An interior shot of a PickleRage court.
Finance

PickleRage Expands Reach With New Clubs in Seven States

PickleRage, an indoor pickleball franchise, is expanding in seven states with nine new locations as it looks to 500+ locations by 2029.

Courtney Rehfeldt • Mar 10 2025
man and woman sign a gym membership contract
Fitness

Member Conversion Is a Big Pain Point for Fitness Brands, Survey Finds

While engagement and retention numbers are trending up, many fitness brands still struggle with member acquisition and conversion.

Josh Liberatore • Mar 10 2025
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