a man on a massage table in Antigua

Antigua & Barbuda Score First Wellness Destination Title from WTA

The Wellness Tourism Association has recognized Antigua and Barbuda as its first wellness destination for its wellness offerings.

man and woman stand behind a gym desk

The Power of the First 100 Days: Cultivating Long-Term Gym Loyalty

Unlock the secret to turning a first-time gym member into a passionate brand ambassador by using a tech-centric, purpose-driven approach.

a man and woman training in the new Reebok Nano X5 Training Shoes

Reebok Intros Nano X5 Training Shoes as it Steps into New Era

Reebok has unveiled a new training sneaker - the Nano X5 - as the sneaker and apparel company plots its comeback era.

Wellhub acquires Fitprime

Wellhub Acquires Italy’s Fitprime

Corporate wellness platform Wellhub has acquired Italy's Fitprime, expanding its presence in Europe as corporate wellness is poised to surge.

WeightWatchers debuts new AI tool as part of its refresh

WeightWatchers Retools with AI, Dietitians and ZeroPoint Potatoes

WeightWatchers is making potatoes OK again as the storied weight management company leans into compounded GLP-1s, AI and B2B.

People working out

New Year, New Spaces: Maximizing Gym Efficiency with REP Fitness

REP Fitness, known for its multi-functional equipment and innovative storage solutions, offers gym operators tools and equipment.

men and woman pose during a yoga class

Bsport Raises €30M, Eyes US Boutique Fitness Software Market

With the funding, bsport is eyeing additional expansion in the United States, Asia-Pacific and European markets for its fitness software.

New ETS Performance center

ETS Performance Opens First Youth Athletic Training Facility In New York

ETS continues to extend its reach as an innovative youth sports provider, now branching out to the northeast

Noom launches oral weight loss medication Metformin

Noom Adds $29 Oral Weight Loss Med Dubbed a “Miracle Drug”

Digital healthcare platform Noom is launching oral weight loss medication, beginning with FDA-approved Metformin.

The Week in Review: ATN Rewind

There’s always something happening at the intersection of fitness, wellness, technology and finance, and sometimes it’s easy to miss the […]