Achieve Sustainable Success with the Fitness Founders Virtual Summit 2024

Peek behind the curtain of the fitness industry’s top studios as proven leaders unveil strategies for real success As fitness […]

lobby of a VASA Fitness gym

CEO Corner: How Rich Nelsen Turned Vasa Fitness Into a Gym Giant

Under Nelsen, Vasa has become one of America’s top low-price gym brands, currently operating 61 locations in eight states Few […]

a group of people doing yoga

The 5 Trends Shaping the Future of Wellness Tourism

In the age of wellness, travelers are no longer just chasing Instagram-worthy photos; they’re seeking real (and lasting) transformation Traveling […]

Product image of Keyspan

Empowering Gyms to Deliver Proactive Wellbeing

Keyspan’s cutting-edge health optimization transforms fitness studios into wellness hubs, enhancing retention, revenue and member wellbeing For fitness studio owners […]

instructors teach a class at the Tracy Anderson Method studio in London

Tracy Anderson Talks Fitness Method, Franchising Goals   

This article is part of ATN’s DISRUPT 2024 video series, featuring can’t-miss conversations with the biggest executives in fitness and wellness. To […]

Deuser sports

Banding Together: Deuser Sports and Straffr Partner

The two fitness equipment makers are merging tradition and technology in the resistance band space and have fitness products in […]

No Doubt Fitness personal trainer

No Doubt Fitness Launches Online Training for Busy Execs

The Alabama-based lifestyle and wellness facility is expanding its reach with DNA-specific wellness plans, on-the-go coaching, and more No Doubt […]

Person playing on a Metaquest

Supernatural Launches Guest DJ Workout Series with Paris Hilton

The virtual reality workout has launched its new series with Paris Hilton Supernatural, the VR fitness platform, has launched a […]

Magic Fitness AI Mirror

Magic AI Secures $5M for Home Fitness Mirror

Executives from Spotify, TikTok, and Meta have participated in the fitness tech startup’s recent funding round London-based Magic Mirror maker […]

exterior shot of an Anytime Fitness gym

Private Equity Sees Big Future for Anytime Fitness

Anytime’s ability to win in small markets gives it an edge over other gym brands, some investors and operators believe […]