Life Time and FitVine Wine expanding the athletic country club's social wellness offerings, adding wine tastings alongside pickleball events
F45 Training teams up with Dietitian Live to offer nutrition and lifestyle coaching for members, with most services covered by insurance.
Musician Sarah Neufeld is co-launching Fyra Yoga in New York City, blending live music, mindful movement and eco-conscious values.
ISSA has launched Entrenador de Fuerza y Acondicionamiento, its first comprehensive Strength and Conditioning Trainer course in Spanish
Hims & Hers and Novo Nordisk are teaming to expand affordable access to weight loss treatments, launching a bundled Wegovy offering.
Anthony Geisler joins the ATN podcast to give his thoughts on the trends shaping fitness, while teasing his much-anticipated next venture.
From the Pilates boom to wellness franchises and strength-focused studios, discover the key trends that shaped fitness and wellness in 2024.
NICE Recovery's latest product cools blood through the palms, speeding up recovery and making workouts more enjoyable
As tariff pressures rise and inflation lingers, a new report from Impact Analytics reveals how footwear retailers can adapt.
Alani Nu, recently acquired by Celsius, has surpassed $1 billion in retail sales, highlighting its rapid rise in the better-for-you market.
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