A JetSet instructor leading a fitness class.

JetSet Pilates Plants Flag in Chicagoland

JetSet Pilates enters Chicagoland with two signed deals as it eyes up to 15 locations in one of the top 5 Pilates-obsessed states.

Crunch Fitness's innovative 3.0 design, complete with Performance Turf.

Crunch Franchisee Acquires Nine 24 Hour Fitness Locations

CR Fitness Holdings expands its Crunch Fitness footprint to 84 locations with the acquisition of nine former 24 Hour Fitness gyms in Florida.

A girl outside of a Gym Pod shopping container in Hong Kong.

Booked by App, Built for Privacy: The Gym Pod Debuts in Hong Kong

The Gym Pod is bringing its private, app-powered fitness pods to Hong Kong, redefining solo workouts and offering a new franchising model.

people row during an Orangetheory class

Orangetheory Studio Uses Tech & Community To Welcome Deaf Members

Jason Wagner, a deaf fitness enthusiast, opens up about how he found a welcoming community at an Orangetheory location in Indiana.

Fibo 2025 conference

FIBO 2025 Shows the Massive Potential of Europe’s Fitness Market

FIBO 2025 wrapped up in Germany this past weekend and one thing was clear: the fitness industry is growing in Europe – and across the world.

Person eating at laptop

Researchers Unveil ‘Data-Sparse’ Model for Personalized Nutrition

A new study may reshape the way fitness professionals approach nutrition guidance for clients managing blood sugar and metabolic conditions.

a cold bath in a cold landscape

New Study Links Cold Exposure to Cellular Anti-Aging Benefits

A new study links cold exposure to improved cellular function and longevity, while the cold plunge market heats up.

The Miami landscape from above.

ISI Elite Training Named Official Partner for Hyrox Miami 2025

Boutique training brand ISI Elite Training is an official partner for Hyrox Miami 2025, providing race prep across its facilities.

A man pushing a sled on indoor turf.

Older Adults Feel Less Sore After Exercise, Study Finds

New research reveals adults 35+ experience less muscle soreness from exercise faster than younger individuals.

A young woman drinking a beer in a glass.

Non-Alcoholic Beer Market To Hit $35B by 2032

The non-alcoholic beer market is projected to hit $35 billion by 2032, fueled by Gen Z, sober-curious trends, and rising demand for wellness.