Tennis player Ben Shelton for Thorne.

Thorne Launches Sports Performance Line, Taps Tennis Pro for Campaign

Pro tennis star Ben Shelton has partnered with Thorne to spotlight its new line of on-the-go sports supplements, such as Daily Electrolytes.

trio of Peloton instructors

Peloton Partners with Me, Myself & I Festival To Bring Movement and Community to Puerto Rico

On April 12th, the Botanical Garden of Caguas hosted Me, Myself & I, Puerto Rico’s immersive wellness and movement festival with Peloton.

Tom Jacobson and Jay Galluzzo

Sabre Launches Strategic Advisory Division

Sabre has launched Sabre Business Consulting, a strategic advisory division designed to help fitness and wellness brands scale.

Crunch CEO Jim Rowley talking on a stage

Crunch Fitness Secures Strategic Investment From PE Firm

Crunch Fitness has secured a strategic investment from Leonard Green & Partners, which has acquired a majority stake from TPG Growth.

man hits a boxing bag

Xponential Fitness Renews Bilt Rewards Partnership

Xponential Fitness has renewed its partnership with Bilt Rewards after members redeemed more than 3 million points for fitness classes.

A JetSet instructor leading a fitness class.

JetSet Pilates Plants Flag in Chicagoland

JetSet Pilates enters Chicagoland with two signed deals as it eyes up to 15 locations in one of the top 5 Pilates-obsessed states.

Crunch Fitness's innovative 3.0 design, complete with Performance Turf.

Crunch Franchisee Acquires Nine 24 Hour Fitness Locations

CR Fitness Holdings expands its Crunch Fitness footprint to 84 locations with the acquisition of nine former 24 Hour Fitness gyms in Florida.

A girl outside of a Gym Pod shopping container in Hong Kong.

Booked by App, Built for Privacy: The Gym Pod Debuts in Hong Kong

The Gym Pod is bringing its private, app-powered fitness pods to Hong Kong, redefining solo workouts and offering a new franchising model.

people row during an Orangetheory class

Orangetheory Studio Uses Tech & Community To Welcome Deaf Members

Jason Wagner, a deaf fitness enthusiast, opens up about how he found a welcoming community at an Orangetheory location in Indiana.

Fibo 2025 conference

FIBO 2025 Shows the Massive Potential of Europe’s Fitness Market

FIBO 2025 wrapped up in Germany this past weekend and one thing was clear: the fitness industry is growing in Europe – and across the world.