The Biggest Celebrity Fitness & Wellness Deals of 2025
From Pilates studios to GLP-1 platforms, celebrities and athletes made serious, lasting plays in fitness and wellness in 2025 Celebrities […]
Natural Pilates Is Coming to Upper West Side, Flatiron in NYC
The Los Angeles–based Pilates brand will soon have four studios in New York City, with upcoming locations adding to its […]
Planet Fitness Returns to Times Square for New Year’s Eve
The low-price gym giant is back as presenting sponsor of Times Square’s New Year’s Eve celebration for the 11th year […]
Truemed Lands $34M To Grow HSA/FSA Purchase Platform
A marketplace that allows Americans to use tax-advantaged healthcare funds on fitness and wellness items, Truemed works with brands including […]
As Wearables Boom, Neurable Raises $35M for Brain-Computer Interface Tech
As consumer interest in cognitive health accelerates, Neurable’s latest funding round will help bring real-time brain insights into everyday devices […]
Chipotle Capitalizes on America’s Protein Obsession
As the protein boom takes hold in the U.S., driven in part by the rise of GLP-1s, Chipotle joins restaurant […]
Americans Plan To Spend $60B on Fitness in 2026, Cut Back on Other Expenses Instead
A new survey shows fitness is a top spending priority for Americans, with many respondents indicating they‘d rather spend less […]
Vasa Fitness Nears 70 Locations Amid Continued Growth
The operator added seven new clubs and 335,000 new members in 2025 as it stakes its claim as one of […]
How Lekfit Went From Garage Studio to Cult-Favorite Workout
Started out of Lauren Kleban’s garage in LA, Lekfit today boasts tens of thousands of active digital fitness subscribers, along […]
Why Kroma’s 5-Day Reset Program Is a Superior Cleanse Alternative
Ahead of 2026 New Year’s Resolutions, the wellness company’s superfood-filled sachets and regimen can help set long-term healthy eating habits […]