Learn why out-of-the-box Shopify stores leave money on the table and how strategic tweaks can drive conversions
From smart bikes to virtual workouts, Echelon is transforming fitness with AI-driven personalization, immersive content, and connected equipment built for retention.
ATN surveys execs from top fitness equipment and hardware-focused tech brands to get their perspectives on innovations driving the industry.
These five data points will give you a sense of the state of the fitness industry – both in America and abroad.
Fit:match unveils new data from Penn Relays, linking body scans to performance and injury risk using its Reflect 3D scanning tech.
Geisler, the CEO of Sequel Brands, is calling for decisive action to ignite a national fitness movement around the future of public health.
iFIT teams up with Arcis Golf to launch golf fitness content, tapping into the sport's growing demand for performance training and tech.
CrossFit revives its "Road to the Games" docuseries ahead of the 2025 CrossFit Games, offering a look at top athletes training for the title.
From sleep tech to supplements, these Memorial Day fitness sales offer smart upgrades for exercise, recovery and wellness.
Discover Puerto Rico has partnered with Calm to launch wellness-focused audio experiences, blending travel inspiration with mindfulness.
Sign Up to Our Newsletter
