Even Hotels Opens New Miami Location as Wellness Travel Demand Grows
Even Hotel Miami–Doral opens its doors, bringing IHG’s wellness and fitness-focused hospitality to Sweetwater.
JJ Gantt Takes Over as Barry’s CEO Amid Bold Expansion Plans
Joey Gonzalez becomes executive chairman as JJ Gantt is named CEO of Barry’s, leading the brand into a new phase of global expansion.
Club Pilates Franchisee Secures Investment for Eastern US Expansion
Eagle Merchant Partners has backed Club Pilates franchisee Aligned Fitness, fueling its expansion across the Southeast and Mid-Atlantic.
Yoga Joint Gets Investment, Gears Up for Nationwide Franchise Expansion
Already a force in South Florida, Yoga Joint is planning to expand across the country, primarily through multi-unit franchise deals.
Is AI Taking Over the Fitness World? Yes and No, Say Industry Experts
Top minds tackled the fitness industry’s most revolutionary, and possibly intimidating, topic head-on at the ATN Innovation Summit 2025.
Seniors Are Skipping AI. This Gym Has a Human Fix
As Boomers push back on AI in fitness, Darwin Fitness launches a human-led program focused on fall prevention and functional strength.
Millions Rely on Fitness Trackers. A New Study Shows They’re Failing a Key Group
Northwestern researchers developed an open-source algorithm that improves fitness tracker accuracy for people with obesity.
AIIR Takes Flight: Heather Morris Launches New Comms Firm
Former Jack Taylor PR president Heather Morris has launched AIIR, a communications agency for fast-growing wellness and performance brands.
WithU Unveils TrvlWell, Embeds Digital Wellness Into Travel
WithU has launched TrvlWell, a B2B travel wellness platform, offering a plug-and-play solution that integrates into partner platforms.
Tennis Star Aryna Sabalenka Takes Stake in David Beckham’s IM8
Sabalenka is now a global ambassador and shareholder of IM8, one of the world's fastest-growing supplement brands.