Walmart grocery aisle

Walmart & Soda Health Launch Everyday Health Signals Program to Personalize Nutrition for Medicare & Medicaid Members

The new program leverages Walmart shopping data to offer real-time, personalized nutrition guidance, turning everyday grocery trips into healthier outcomes […]

Vaura Pilates studio location

Vaura Pilates Expands to California, Offering Franchise Opportunities for Sensory-Driven Reformer Studios

The immersive Pilates brand, known for its athletic training and dynamic environments, plans rapid U.S. growth after success in New […]

hotel del coronado

Lumati & Hotel del Coronado Launch Groundbreaking Longevity Wellness Partnership

As part of The Del’s $550M revitalization, Lumati debuts its clinical-grade 5-in-1 Recharge Station—a fast, science-backed wellness experience now available […]

CEO Corner: Evan Miller on Building Gameday Men’s Health

Gameday has experienced staggering growth since it started franchising in 2023, opening over 300 locations and selling 1,000 licenses Gameday […]

Live from the ATN Innovation Summit: Day Two

We’re on the ground at the 2025 ATN Innovation Summit, streaming live insights, product unveilings and conversations with the boldest […]

ATN founder & CEO Edward Hertzman at the 2025 ATN Innovation

ATN Innovation Summit 2025: Day 1 Recap

An industry gathering that defied boundaries, challenged assumptions and laid down markers for where fitness, wellness and health are headed […]

Man on leg extension machine

The Strength Comeback Is Real & Technogym Is Powering it With Precision

From niche to necessity, strength training is making a bold return and Technogym is leading the charge For decades, strength […]

Tracy Anderson Privé studio in Santa Monica

Tracy Anderson Opens Privé, a Studio-Meets-Sanctuary for Movement & Mindfulness

The fitness pioneer’s latest wellness sanctuary offers her signature multidirectional workouts, state-of-the-art amenities and a whole-self approach to fitness Tracy […]

Sword Health AI Mental Health Platform

Sword Health Raises $40M at $4B Valuation, Launches Groundbreaking AI-Driven Mental Health Platform

The AI Care leader’s new solution, Mind, combines AI and licensed clinicians for 24/7, personalized support, marking a major shift […]

Veracity supplements

Veracity Raises $6M to Scale Natural Metabolic Health Solutions

Backed by Maveron and Melitas Ventures, the funding will support R&D, education and growth for Veracity’s biology-first approach to metabolic […]