New Burn Boot Camp Campaign Brings Older Demo Into Boutique Fitness
Burn Boot Camp’s new Proud campaign celebrates strength, resilience and confidence at every age and features real members.
Sam Altman-backed TeachMe.To Raises $3M for In-Person Lesson Marketplace
TeachMe.To lands $3M to expand its AI-powered platform that links learners with local coaches for pickleball, golf, yoga, music and more.
Momentous Launches Supplement Specifically Formulated for Longevity
Momentous has launched "Longevity," a daily pill designed to optimize cellular health and support long-term vitality.
Unlocking Scalable Revenue Through Corporate Partnerships
A new study from Wellhub reveals how gyms and studios are capitalizing on the membership, retention and revenue benefits inherent […]
Jamie Weeks Launches PE-Style Firm To Back Startups: ‘Where the Unicorns Live’
SWTHZ founder Jamie Weeks, who built Orangetheory’s largest franchise group, launches Founders Row to back startups in their earliest years.
Your Reformer, Johnson Health Tech Strike Global Distribution Deal
Your Reformer has partnered with Johnson Health Tech to expand Pilates access with a global distribution deal.
Pvolve Enters Nutrition With Sculpt 9, an Amino Supplement for Women
Pvolve is expanding into nutrition with Sculpt 9, a clinically tested amino acid supplement designed for women.
Franchisee Spotlight: MADabolic in Bend, Oregon
Alyssa Laroussi’s path from coaching to franchise ownership set the stage for one of MADabolic’s most successful openings.
The Soho Wellness Social Marks Naurii’s Public Debut in NYC
This past Sunday, Naurii hosted its first public-facing event, The Soho Wellness Social, on West Broadway between Grand and Broome Streets.
Hydrow Launches Arc Rower To Push Into Strength Training
Hydrow has launched a $2,295 Arc Rower, its most advanced machine yet, introducing HydroMetrics for precision, power and endurance scoring.
