Finance Whoop, Maker of the Fitness Tracker that Pro Athletes Love, is Now Valued at $1.2 Billion Staff Editor October 29, 2020 Share on Facebook Share on Twitter Share via Email Subscribe Now Log in Whoop has closed a $100 million Series E Financing round, valuing the company at $1.2 billion. Some of the biggest names in sports are investing in the wearable company Whoop amid a global pandemic. The fitness tracking company announced Wednesday it closed a $100 million financing round, valuing it at $1.2 billion. The latest round of investors includes Super Bowl MVP Patrick Mahomes, champion golfers Rory McIlroy and Justin Thomas, Arizona Cardinals wide receiver Larry Fitzgerald and two-time NBA Finals MVP Kevin Durant (via his business venture ThirtyFive Ventures). Whoop makes fitness trackers that… READ MORE @ CNBCWhoop has closed a $100 million Series E Financing round, valuing the company at $1.2 billion. Some of the biggest names in sports are investing... Membership Required You’ve reached your 3-article monthly limit. Subscribe to ATN Pro for unlimited access to industry-leading coverage, insights, and analysis shaping the future of fitness and wellness. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: Fitness Finance fitness news fitness tech fitness techonology Whoop
