Fitness Finance
Financial Fitness: How Gym Owners Can Pump Up Their Profits
These tried-and-tested profit-boosting strategies will help you optimize revenue and minimize expenses at your gym.
Why Outsourcing Sales Could be the Best Decision You’ll Ever Make
Discover how The Sales Arms, a virtual sales and marketing firm, helps fitness studios scale by reducing turnover, cutting costs, and providing expert remote sales teams to drive consistent growth.
Planet Fitness Reports Strong Q2, Charts Next Chapter Under New CEO
New Planet Fitness CEO Colleen Keating says the gym giant will pursue Gen Z, test its Black Card pricing and focus on international growth.
Peloton Eyeing $850M Loan to Refinance Debt Amid Private Sale Rumors
Connected fitness giant Peloton is exploring its financial options after the departure of CEO Barry McCarthy and significant layoffs.
FitLab Accelerates Growth With $65M in Strategic Financing
FitLab, the platform behind Nike Studios, has secured a $65 million strategic financing facility from Atlas Credit Partners.
BowFlex Files for Bankruptcy, Eyes Potential Sale to Matrix Parent
BowFlex has filed for Chapter 11 bankruptcy, agreeing to a deal that could see it sold to Johnson Health Tech Retail for $37.5 million.
Life Time CEO Touts Member Engagement as Shares Soar
Luxury lifestyle and fitness operator Life Time's stock surged Wednesday on the back of strong 2023 financials and membership metrics.
Planet Fitness Grows Revenue but Warns of ‘Transition Year’
Planet Fitness continues to grow membership and revenue but is facing executive upheaval and uncertainty over new franchise growth plans.
BowFlex Future in ‘Doubt’ as Company Weighs Sale, Bankruptcy
BowFlex is casting “substantial doubt” on its ability to continue operations and is considering filing for bankruptcy, according to a quarterly filing.
What Private Equity Firms Look for in Fitness Franchise Groups
Here’s how leading private equity firms evaluate potential investments in the fitness franchising space.
