Technogym to Open Miami Showroom, Expanding US Retail Presence

The Italian fitness equipment and tech giant will open a 4,000-square-foot Coral Gables location in 2027, its third U.S. retail showroom

Technogym is expanding its U.S. footprint, with South Florida next on the luxury fitness and wellness brand’s list.

The Italian fitness and wellness equipment and tech maker has signed a lease for a roughly 4,000-square-foot retail showroom at 4000 Ponce, a mixed-use office and retail complex in Coral Gables, Florida. Expected to open in 2027, the location will be Technogym’s first Miami-area showroom and third in the U.S., joining existing locations in New York City and Los Angeles.

The showroom will give consumers a place to experience Technogym’s fitness equipment and connected wellness technologies in person. It will also cater to industry professionals incorporating Technogym products into luxury residential, hospitality and commercial projects.

The move gives Technogym a physical retail presence in the Miami market, where luxury real estate, hospitality and wellness have increasingly converged.

“Technogym is a globally recognized brand known for its commitment to innovation, design and quality, making it a natural fit for 4000 Ponce,” CMC Group founder Ugo Colombo said. “Its first Miami showroom adds a new dimension to the property’s mix of leading businesses and lifestyle brands.”

The Cesena, Italy-based company also recently opened a new U.S. headquarters in Secaucus, New Jersey, and operates logistics centers across the country.