VR Fitness
FitXR Sees Massive Potential in Mixed Reality Fitness
Sam Cole, CEO of FitXR, predicts that mixed and virtual reality tech will soon become commonplace in gyms and fitness facilities.
The Fitness & Wellness Trends To Watch in 2024
ATN analyzes storylines to watch in 2024, including connected fitness, the rise of strength training and the emergence of weight loss drugs.
The 10 Most Popular Fitness & Wellness Stories of 2023
From CEO shakeups to celebrity endorsement deals to lawsuits, these fitness and wellness articles caught eyeballs in 2023.
Les Mills Takes Virtual Fitness Up a Notch With XR Dance
The new Meta Quest 3 game uses hologram versions of professional dancers, which Les Mills says is a first for VR fitness.
These Are the Most Innovative Companies in Fitness & Wellness
Athletech News is proud to present the "ATN 23," our inaugural list honoring the Most Innovative Companies in Fitness & Wellness in 2023.
Asensei Adds Cloud Coach, A Potent Tech Tool for Connected Fitness
Connected fitness companies can use Asensei's Cloud Coach to analyze workout videos, enabling form-tracking and rep-count solutions.
Xponential Fitness Taps Litesport To Develop Meta Quest VR App
The Xponential+ app is now available on the Meta Quest 3, bringing boutique fitness instructors right into people’s homes.
FitXR Adds Disney Music for an Enchanting VR Fitness Experience
FitXR's VR fitness platform will feature music from ten Disney movies and shows, including The Lion King, Hercules and Frozen.
Meta, Alo Yoga Hit With VR Fitness Lawsuit
An app developer alleges that Meta and Alo backtracked on a deal after learning that the developer also had plans to join rivals Apple and Pico.
Les Mills Enters Mixed-Reality With Bodycombat for Meta Quest 3
Les Mills is taking its mixed martial arts experience to new heights with Quest 3 as the brand continues to target Gen Z.