Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Artificial intelligence is changing the trainer-client relationship, the business model and the price tag. Here’s what those on the front lines say
The HVLP operator will sponsor up to 150 trainer certifications for its staffers annually as gyms look to strengthen their coaching pipelines amid growing personal training demand
Leaders from Vasa Fitness and Coherent Solutions shared their thoughts on what to prioritize and what to avoid when investing digitally.
Crunch Fitness has launched Crunch Reform Pilates, a new reformer Pilates studio concept rolling out across 20 gym locations this summer.
Hims & Hers affiliating with top fitness brands marks a win for the industry, increasing visibility and furthering the fitness-as-healthcare movement.
New York Sports Club and Vasa Fitness launched first-of-their-kind AI personal training apps, signaling a new era in how gyms leverage artificial intelligence.
The HVLP operator is bringing the AI revolution to its personal training ecosystem, amplifying personalization.
Vasa Fitness, a low-price gym operator with boutique-style offerings, has named Michael Osanloo as its new CEO.
As fitness consumers embrace weightlifting more than ever before, big-box gyms are embracing new offerings such as lifting-only rooms stocked with advanced equipment.
Vasa Fitness added seven new clubs and 335,000 new members this year as it stakes its claim as one of the industry's top HVLP gym brands
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