How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
TechnoGym is ushering in a new era—Healthness—driven by years of data collection that will fuel prevention and prescriptive training.
Technogym is changing strength training through functional training, which focuses on movements involving multiple muscle groups and joints.
Italian fitness equipment giant Technogym will serve as the official supplier for its tenth Olympic Games.
TRX Training is adding new tools, education and content to highlight how its products can be used in injury-recovery settings.
McLaren Racing is launching a new performance hub in partnership with Optimum Nutrition to give its racing team health and wellness supports.
On the heels of a remarkable summer at the Paris Olympics, the fitness tech leader is helping elite athletes
Technogym has carefully created an unparalleled ecosystem of connected smart fitness equipment, digital services and training content, along with an app.
Technogym serves as the official and exclusive supplier of cardio, strength and functional training equipment for the Paris Olympics.
Technogym, the Italian fitness tech and equipment brand, has been working with ACSM researchers since 2010 on disease treatment protocols.
The annual RiminiWellness conference held in Italy saw a 30% increase in attendance from 2023, showcasing the power of fitness and wellness.
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