Used by LeBron James and Ohio State football players, BFR training offers intriguing benefits that could help everyday gym-goers.
Brandon Cullen joins the ATN podcast to share his thoughts on everything from MADabolic's approach to fitness to the future of HVLP gyms.
MADabolic is on track to opening 50 gyms by mid-2025 and recently held a conference in prepartion of its continued expansion.
Industry executives point to strength training, virtual reality and wellness modalities as trends that will shape gyms in the coming years.
With over 117 locations, D1 Training has built a winning brand by recreating the atmosphere of a college football weight room.
New content from various fitness brands expands Fitness On Demand’s offerings, supporting the shift toward hybrid fitness solutions
Studio LFT will debut as a pilot program at four of Vasa Fitness' Colorado clubs this January before a planned rollout across eight states.
Tone House, a New York-based fitness studio known for its rigorous, sports conditioning-inspired workouts, is consistently innovating.
Athletech News breaks down the best strength and conditioning franchises to open, including investment, workout offerings and growth goals.
Gyms hit a historic membership milestone in 2023, reflecting a growing national emphasis on health and wellness
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