How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
BeaverFit, the Reno-based maker of outdoor training rigs and storage solutions, has launched a revamped Shred Shed that trims weight by 30%.
Les Mills’ latest initiative puts a new twist on the cardio and strength training combination in a communal setting
What’s driving profits at boutique fitness studios in 2024? The BFS Network's latest industry report has the answers.
Discover Strength, a strength training franchise, is on the hunt for franchisees to deliver its 30-minute, twice-weekly workouts.
ISSA has launched Entrenador de Fuerza y Acondicionamiento, its first comprehensive Strength and Conditioning Trainer course in Spanish
Technogym — long revered as the global benchmark for intelligent training solutions — is no longer just shaping the future of movement. It’s shaping the future of health itself.
Celebrity trainer Fredrick Hahn is franchising SlowBurn, his no-sweat strength training method that prioritizes efficiency and results.
FIBO 2025 wrapped up in Germany this past weekend and one thing was clear: the fitness industry is growing in Europe – and across the world.
As Planet Fitness rolls out new plate-loaded strength equipment, the fitness giant has created a full-body strength and cardio workout.
From adding strength equipment to turning gyms into "third spaces," fitness brands are all seeking to earn a slice of the coveted Gen Z pie.
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