strength training
IDEA Fitness Mentor Network Connects Fitness Pros With Industry Leaders
IDEA® Health & Fitness Association has introduced the IDEA Fitness Mentor Network, a new initiative aimed at providing mentorship.
Flex Adds amp to Its Lineup of HSA & FSA-Eligible Fitness Brands
amp has teamed with Flex so consumers can use their HSA andFSA funds on its new, at-home AI-powered strength training device.
Stronger Together: How the Fitness Industry Is Powering the Future of ALS Research
From gym floors to research labs, the fitness community continues to push the fight against ALS forward — because incurable is unacceptable
iFIT Helps U.S. Ski & Snowboard Stick the Landing
iFIT has U.S. Ski & Snowboard in gold medal position from a health and fitness standpoint after completing its cutting-edge gym re-design
Max Strength, Minimal Footprint: Escape Fitness Launches Load
Escape Fitness has unveiled the Octagon Load, an impressive, space-saving an results-maximizing strength training system for operators.
Can Neuromuscular Electrical Stimulation Impact Strength Training Gains?
Researchers are exploring how neuromuscular electrical stimulation (NMES) could amplify strength gains when combined with traditional ...
NASM appoints Cathy Hall Vice President of Marketing
Former PetSmart, Sleep Number executive to drive customer acquisition and brand strategy The National Academy of Sports Medicine (NASM) has […]
UBX Enters the UAE As Global Expansion Heats Up
Strength training and boxing franchise UBX has just opened new locations in Dubai and Japan, with plans to open 600 gyms in 5 years.
Adaptive Fitness Platforms Poised for $30.8B Surge by 2035
A new study projects a 22% annual growth rate for inclusive fitness solutions, driven by tech innovations and rising global demand.
GoRuck & MADabolic Partner To Introduce Weekly Ruck Clubs
Strength and conditioning franchise MADabolic has teamed with GoRuck for weekly Ruck Clubs, launching this spring.