strength training
Why Gyms With Custom Strength Equipment Are a Class Above
Watson Gym Equipment explains why unique machinery and equipment will be critical to success amid the strength boom
Eyeing a New Market, Tone House Launches Strength Training for Runners
Tone House's new program offers workouts designed to help runners build foundational strength for their sport.
Tension Opens as a Women’s-Only Strength Gym Amid Female Lifting Surge
Opening in Brooklyn's Williamsburg neighborhood, Tension aims to make weightlifting more accessible, safe and community-driven for women.
ACSM Updates Strength Training Guidelines in Major Shift
The American College of Sports Medicine has published its first new position on strength training in 17 years, calling for consistency over complicated routines.
Echelon, Primal Partner To Combine Connected Tech & Strength Equipment
The two brands are coming together to create a unified performance ecosystem that leverages Echelon's tech and Primal's strength equipment.
Tonal Re-Signs Tony Horton, Expands Coaching Roster & Programming
At-home strength training brand Tonal is bringing back P90X creator Tony Horton, alongside three new coaches and new progressive programs.
24 Hour Fitness Touts $100M in Club Upgrades, More To Come
With founder Mark Mastrov back in charge, 24 Hour Fitness rolling out updates including Pilates classes, more recovery offerings and new strength equipment.
Pvolve Launches Its First-Ever Men’s Fitness Class
Pvolve, a top boutique fitness brand known for its female-focused workouts, is making a push to get more men involved.
UBX Pilots Traditional Gym Model Inside a Boutique Fitness Studio
Boxing and strength franchise UBX is launching a hybrid boutique fitness and big-box gym add-on for members and franchisees.
Big-Box Gyms Are Getting Creative To Build for the Strength Training Boom
As fitness consumers embrace weightlifting more than ever before, big-box gyms are embracing new offerings such as lifting-only rooms stocked with advanced equipment.
