Gen Z
Planet Fitness Continues To Win Big With Gen Z
As fitness companies compete for Gen Z, Planet Fitness continues to win big with its free summer pass for high school students.
Les Mills Targets Gen Z With Campaign Featuring ‘Ted Lasso’ Star
The new campaign was inspired by research that shows Gen Z is looking for positivity and choice from their workout […]
For SportsArt, Sustainability Is a Core Value and Key Selling Point
SportsArt created the world’s first carbon-negative treadmill and produces a host of other sustainable fitness machines.
Can Hershey Lure New Consumers With Plant-Based Reese’s Cups and Chocolate Bars?
Hershey says the Plant Based Extra Creamy with Almonds & Sea Salt and Reese's Peanut Butter Cups have a melt-in-your-mouth experience.
Planet Fitness Rated ‘Moderate Buy’ As Company Eyes Membership Growth
Planet Fitness aims to double its membership numbers, but investors wonder whether the company can continue its post-COVID fitness momentum.
Inside the Earnings Call: Planet Fitness Performing Well; CEO Notes Increased Health & Wellness Prioritization, Believes Membership can be Doubled
Planet Fitness CEO Chris Rondeau reported on the recent earnings call that he was pleased with the fourth quarter results.
Report: 8 in 10 Plan on Using Apps in 2023 to Improve Health & Well-being
Who plans on using mobile apps for health and fitness purposes this year (and who doesn't) may surprise you.
Planet Fitness Reports Impressive Q3 2022 Results with 16.6M Members, Eyes Gen Z Trends
Announcing the Q3 2022 financial results, Planet Fitness reported that its total revenue increased by 58.4% to $244.4 million.
