Fitness Wearables
Oura Sees Brick-and-Mortar Benefits in Partnership With Best Buy
Oura says partnering with Best Buy and entering the brick-and-mortar space is natural next step for the company and its smart ring product.
Muse Names Jean-Michel Fournier as its New CEO
Fournier joins brain health company Muse from BODi, where he served as president of corporate development and strategic partnerships
Layoffs Hit Whoop Unite, Whoop’s B2B Corporate Health Solution
The Whoop Unite B2B solution serves 200+ organizations, including US Air Force, US Forest Service, US Coast Guard, & Boston College.
Wearable Tech Named Top Fitness Trend for 2023: Highlights from ACSM Report
The ACSM says that technology continues to impact the fitness industry, with wearable tech as a leading trend in 2023.
The Industry of Delaying Death is Soon Expected to Rise
Delaying death will be achieved with boom in genomics, immortality research, clinical findings and better solutions to AI health, food...
CEO Corner — Will Ahmed, CEO & Founder of Whoop
In an exclusive chat with Athletech News, Whoop founder and CEO Will Ahmed not only shares why his company is the future of...
Can fitness trackers cause unnecessary anxiety?
As people embark on a fitness journey, they can get disappointed, causing themselves anxiety over health metrics as shown by fitness trackers
Wellx.ai Joins WHOOP to Disrupt the Insurance Industry & Incentivize Hitting Health Goals
WHOOP and Wellx.ai have created what they call a 'wellness ecosystem' through educational wellness programs.
Is Peloton Trying to Win Back Hearts with a New Heart Rate Band?
The new forearm heart rate band, designed to work with Peloton products features interactive components and easy-to-read heart rate zones.
The #1 Top Fitness Trend for 2022? Wearable Tech
The wearable tech trend may have faced questions of accuracy, but the report indicates that these issues have seemed to be resolved.