ATN Innovation Summit sessions are now on demand.
Every keynote, panel, and fireside chat are now streaming in the video library.
Strong Pilates has adapted its programming to members who are favoring lifting over traditional reformer formats, and it's not the only Pilates brand to do so
Premium brands like Bandit and Satisfy are fueling a new era of luxury running, where high-priced apparel, performance gear and popular races have become status symbols for runners willing to spend thousands on the sport
Survey data from Zappos reveals the brands dominating runners' attention, how run clubs are influencing purchasing decisions and the footwear trends defining the category's future
Billy Blanks' Tae Bo — a workout blending martial arts and dance — is gaining traction among fitness enthusiasts young and old
As wellness becomes a bigger priority, consumers are gravitating toward longevity and community-based fitness over hardcore workouts.
Top management consultants predict how GLP-1 adoption, shifting consumer behavior and new business models will reshape fitness and wellness.
Chelsea Piers Fitness is leaning into community-building with three different workout formats across several New York City parks.
Across the UK and US, younger consumers are redirecting their discretionary income from nightlife to fitness
Ride Indoor Cycling will close two locations as the broader indoor cycling category faces waning consumer interest post-pandemic.
An analysis reveals that optimal tempo, emotional uplift and rhythmic consistency are the key components of effective workout music.
Sign Up to Our Newsletter
