Fitness Franchise
CEO Corner: 9Round Kickboxing’s Heather Hudson on Staying True to Your Brand
Heather Hudson and her husband, Shannon, founded 9Round Kickboxing Fitness in 2008, turning it into a thriving franchise with hundreds of locations.
Barre3 Expands Into South America With Chile Franchise Deal
Barre3 is entering South America with a February 2026 Santiago studio as the brand expands globally and seeks new franchise partners.
JetSet Pilates Unveils Miami HQ Ahead of Training Hub Rollout
JetSet Pilates has opened a Miami headquarters after a 546% membership surge and will launch regional training centers starting in 2026.
Franchisee Spotlight: Sweat440, Marco Region Enterprises
Entrepreneur Nicholas Marco turned his first Sweat440 workout into a thriving 30-location business built on trust, structure and passion.
Orangetheory Adding Hyrox Training to Select Studios
Orangetheory is partnering with Hyrox to launch new new classes as the global fitness racing brand expands across gyms and studios.
Orangetheory’s New Campaign Spotlights Real People, Not an ‘Airbrushed Version of Fitness’
A new Orangetheory campaign puts real progress first, using member stories to highlight truth over polished, inauthentic fitness marketing.
Franchisee Spotlight: Pvolve, PV Operations LLC
Inspired by her own pain-relief journey, Hanh To of Houston, Texas, turned her passion for Pvolve’s method into a thriving franchise operation.
Fitness Brands Target Luxury Real Estate as Key Growth Lever
JetSet Pilates and other boutique brands are merging fitness with luxury real estate, opening studios inside mixed-use developments.
Earn Your Stripes To Franchise Its Military-Themed Fitness Concept
Earn Your Stripes, a military-themed workout studio, is opening its door to franchising partners, looking to expand across the U.S.
FS8 Plans Large-Scale Expansion Across Europe
FS8, the Australia-born, U.S.-based fitness brand combining Pilates, tone and yoga, is expanding into 10 new European cities.
