Cold Plunge

SWTHZ consumer

SWTHZ on the Rise of Personalized Recovery & The Future of Self-Care

a cold bath in a cold landscape

New Study Links Cold Exposure to Cellular Anti-Aging Benefits

Chilly GOAT tubs

Why Chilly GOAT Cold Tubs is Wellness Plug for All Fitness Brands

Life Time cold plunge

Life Time Adding Cold Plunges to 70+ Clubs

Cristiano Ronaldo Enters Recovery Tech Space with AVA

f45 studio with infrared sauna, cold plunge tub and Hyperice chair

F45 Adds Cold Plunge, Infrared Sauna in Recovery Play

Wellness JK uses red light therapy

As Gyms Enter Wellness and Recovery, Execution Is Key

man laying in plunge air

Product of the Week: Plunge Air

Red light booth at Workout Anytime

Workout Anytime Goes All-In on Premium Wellness

Inside of SWTHZ

SWTHZ Partners With Hot & Cold Expert in Science-Backed Approach to Wellness