ATN Innovation Summit
Why Anthony Geisler’s Sequel Is More Than Just a Fitness Brand
Anthony Geisler has big plans for boutique fitness franchising company Sequel Brands – and the fitness industry as a whole.
Is AI Taking Over the Fitness World? Yes and No, Say Industry Experts
Top minds tackled the fitness industry’s most revolutionary, and possibly intimidating, topic head-on at the ATN Innovation Summit 2025.
The Great Consolidation? Strategists Warn of Make-or-Break Era for Fitness Brands
At the ATN Innovation Summit, McKinsey and L Catterton leaders outlined how fitness brands can win amid rapid industry consolidation.
Power Players 2025 Announced: See Who Took Home This Year’s Awards
Athletech News has announced the winners of Power Players 2025, an annual award recognizing the top executives in fitness and wellness.
Barry’s Is in ‘Growth Mode’ After Princeton Equity Deal, co-CEO Says
Fitness brand Barry’s is aiming to roughly double its number of U.S. studios following a recent investment from Princeton Equity Group.
It’s Time to Wake Up to the Business of Sleep, Executives Say
As sleep takes center stage in wellness, top innovators at the ATN Innovation Summit explain its importance for all businesses
Playlist CEO Fritz Lanman: AI Won’t Replace Humans, It’ll Make Brands Better
Lanman, the longtime Mindbody and ClassPass CEO, spoke about the future of AI in fitness and wellness during the recent ATN Innovation Summit.
‘I Asked a Lot of Questions’: Anne Mahlum Opens Up on Solidcore Funding Journey
Solidcore founder Mahlum and PE vet Matthew Day discussed how fitness founders can raise capital with confidence and avoid common mistakes.
Female Leaders Push for Health Equity for Women
At the ATN Innovation Summit, leaders called for a women’s health reset—prioritizing function, data and diversity over outdated norms.
Inside the ATN Innovation Summit: Fitness & Wellness Leaders Usher in a New Era
At the inaugural ATN Innovation Summit, hundreds of executives, founders and innovators gathered in NYC to chart a new course for fitness of wellness.
