at-home fitness equipment
Pvolve Unveils New Branding, Lower Monthly Subscription Price
Pvolve is knocking $5 off its monthly subscription price and is dropping the period from its name in a rebranding effort.
Tonal Makes Change at CEO, Raises $130 Million in New Funding
Tonal has tapped Krystal Zell to be its new CEO, the smart home gym company said while also announcing a $130 million funding round.
Tonal Could See Valuation Fall 90% As Post-Pandemic Market Takes Toll
The struggling home gym company could agree to a funding round that values it at $200 to $300 million, a far cry from the $1.6 billion valuation Tonal was looking at two years ago.
Tonal Raises $500 for Trainer, Sets Date for Membership Cost Hike While Highlighting ‘Incredible Value’
Justifying the price increase, Tonal compares its fitness offerings to the cost of a monthly gym membership & weekly personal training session
Tonal Launches Live Fitness Classes for East Coast Early Birds
Tonal says that the new team of coaches will be creating new and challenging live strength-based and HIIT classes.
Gold-winning Olympian Michael Johnson Joins JAXJOX Advisory Board
The new JAXJOX advisory board member, Olympian Michael Johnson, won four Olympic and eight World Championships gold medals during his career.
Life Fitness Introduces Two New Rowing Machines to Growing Portfolio of Performance Training Equipment
Life Fitness Heat Row and Heat Performance Row allow exercisers to train for every intensity level in any setting.
Lowe’s Increases Its Exercise Machine Offerings As It Tries to Retain Its Revenue Strength During COIVD-19
Echelon Fitness, Spirit Fitness and Body Flex Sports are among the brands that Lowe's, the home improvement behemoth is stocking.
Fitness Products Shatter Online Sales Records During Lockdown
Research based on eBay’s fitness sales data shows gains of thousands of percentage points during the pandemic lockdown compared to […]
