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Aescape, the New York-based robotics company offering AI-powered massages, has formed a major partnership with NFL legend Tom Brady.
Xplor Technologies moves to acquire Ezypay, expanding SaaS payments across Asia-Pacific as it folds Ezypay into Xplor Pay.
Xponential Fitness has offloaded Lindora to Next Health, trimming its portfolio to five brands, down from 11 less than two years ago.
Xponential Fitness has completed the divestiture of Rumble Boxing and CycleBar, with Extraordinary Brands acquiring the fitness brands.
TSG Consumer Partners will acquire EoS Fitness, a fast-growing HVLP gym chain as CEO Rich Drengberg will remain in place
California giant Bay Club is pursuing expansion in the Pacific Northwest with plans to enter nearby states in the Western U.S.
One of the top operators in the Crunch Fitness system, JF Fitness has added additional Crunch clubs in Mississippi and Florida.
Fitness Holdings North America, a Crunch Fitness franchisee, has scooped up five Jersey Strong clubs in New Jersey.
D1 Training has acquired Strive Village, a chain of private training facilities in the Chicago area, and hired former F45 exec Elliot Capner.
Athletech News is recapping some of the biggest business deals in 2024 across fitness, wellness and health.
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