Wellness
BASI Systems Partners With GymNation to Expand Pilates in the Middle East
The strategic partnership aims to make Pilates more accessible, challenging boutique studio pricing while expanding high-quality offerings.
Hundred Health, a Stealth Longevity Startup, Gears for Launch
Hundred Health is soon emerging out of stealth mode as a price-conscious longevity platform founded by entrepreneur Tyler Smith.
Life Time Launches Free Everyday Well Challenge
Life Time has kicked off Everyday Well, a free, four-week health and wellness challenge on its app for everyone.
Tonal Coach Ackeem Emmons Shares His Ideal Workout Week, Tips for Recovery & Favorite Products
Tonal Coach Ackeem Emmons shares how fitness transformed his life after a life-altering accident.
Vega Debuts New Look & Enhanced Formula
Plant-based sports nutrition brand Vega has revamped its packaging and formula to appeal to athletes and active lifestyle enthusiasts.
Preamble & Village Health Clubs & Spas Launch Vitality Program
Preamble has partnered with Arizona's Village Health Clubs and Spas with a four-month vitality program focusing on prevention.
Life Time Adding Cold Plunges to 70+ Clubs
Life Time, the luxury athletic country club operator, is adding cold plunges to more than 70 of its clubs nationwide.
Building Wellness: The Trends Influencing Real Estate
Athletech News spoke to LIVunLtd CEO Lisa Kendall about the trends that are driving the fitness and real estate space.
What’s Defining Wellness in 2025? Here’s What 5 Experts Say
Athletech News spoke with several leading health experts to uncover what’s driving the future of wellness in 2025.
AI in Fitness & Wellness Set To Hit $34.73B by 2031, Report Finds
A new market report finds that AI in fitness and wellness is projected to hit $34.73 billion by 2031, with North America poised to dominate.
