Nutrition

Ghost energy drinks

Keurig Dr Pepper Acquires Ghost for $1B+

Ghost, a cleverly-designed sports nutrition and lifestyle brand, has scored a major deal with Keurig Dr Pepper.

an image of januaryAI's photo scanning ability

January AI Adds Photo Scanning for Instant Meal Nutrition Insights

January AI, a metabolic health app, has released several new features, including the ability to glean nutriton information from a photo.

doctor writing diet plan

MacroAi App Debuts with Diet Score Feature

MacroAi, a new fitness and nutiriton app, gives users a diet score and macro targets to ensure they hit their health goals.

PWHL goalkeeper Kristen Campbell

BioSteel, PWHL Star Kristen Campbell Partner to Promote Clean Hydration, Elite Performance

BioSteel is expanding its commitment to women’s sports by partnering with one of the world's top hockey players.

fitness-focused woman eats an apple while listening to music on headphones

The Crucial Connection Between Nutrition, Hormonal Health and Fitness

Hormonal health is a cornerstone of overall well-being, yet it remains an often-overlooked aspect of many people's health.

an image of Armra colostrum products

Armra Enters Sprouts with Colostrum Products

Armra, a physican-founded wellness brand selling colostrum-based products for health, has named Sprouts as its first retail partner.

an image of Gatorade AI bottles

Gatorade Unveils Custom AI-Imagined Squeeze Bottles

Gatorade and Adobe Firefly have unveiled a way for fans of the sports beverage to create ultra-personalized squeeze bottles.

an image of the new McLaren performance hub

McLaren Racing Embraces Wellness with New Performance Hub

McLaren Racing is launching a new performance hub in partnership with Optimum Nutrition to give its racing team health and wellness supports.

person scooping protein powder into cup

AI-Driven Analysis: $4.54 Billion Growth in European Sports Nutrition Market by 2028

The European sports nutrition market is set to expand significantly, with an estimated growth of $4.54 billion from 2024 to 2028.

an image of a can of Kenetik

Life Time Adds Bioidentical Ketone Drink Brand to LifeCafes

Life Time has added Kenetik, a ketone-packed clean energy drink brand, to 150 of its LifeCafes as consumers reach for energy drinks.