Fitness
Vince Young To Headline Preview of New Crunch Fitness Gym in Austin
The former college football star will headline the September 16 preview of Crunch's $6M gym in Austin, Texas, before its official opening.
Bloom Launches Creatine Gummies Amid Women’s Strength Training Boom
Bloom launches creatine gummies for young women, delivering 5g of creatine for strength, recovery and cognitive health.
YogaSix, Luna Grill Team Up for Fitness-Inspired Food, On-Site Classes
YogaSix and Luna Grill are celebrating National Yoga Month with a new Balance Bowl and wellness events linking food and flow.
F45 Launches Loyalty Rewards Program That Includes Workouts, Social Media Posts
F45 Training and Endurance Zone have launched FIT Rewards, a loyalty program giving members perks like supplements, apparel, tech and more.
Eleiko Debuts Next-Gen Barbells With Sensor Integration
Eleiko launches next-gen sensor-ready barbells, extending its precision engineering into connected fitness as strength training demand surges.
Gen Z Makes Fitness a Top Spending Priority, Outpacing Streaming & Dining
The Gym Group’s Gen Z Fitness Pulse Report finds that nearly half of Gen Z-ers rank fitness as a top spending priority.
NYC Sparked It, Now LA Studios Are Mobilizing With Loyalty Month Against Fitness Booking Apps
Los Angeles boutique fitness brands are urging people to skip booking apps and instead support studios with direct bookings.
Alo Rebrands Digital Fitness Platform as Alo Wellness Club
Lifestyle brand Alo is evolving its workout platform with a new name as it pushes further into all aspects of modern wellness.
Run Clubs Are Surging, Especially Internationally, New Data Shows
Run clubs are growing quickly as the social side of fitness continues to drive engagement, according to Strava's latest data.
Rick Caro Remembered as Fitness Industry Pioneer, Mentor & Friend
Rick Caro, one of the American fitness industry’s most important and widely respected figures, died unexpectedly Saturday at the age of 79.
