Life Time, the luxury athletic country club operator, is adding cold plunges to more than 70 of its clubs nationwide.
A new study makes the case for sweeping changes in gyms to ensure female fitness members feel safe and supported.
Athletech News spoke to LIVunLtd CEO Lisa Kendall about the trends that are driving the fitness and real estate space.
A new market report finds that AI in fitness and wellness is projected to hit $34.73 billion by 2031, with North America poised to dominate.
Fitness and wellness platform, ClassPass, is creating an environment where singles can connect in a fun and active setting.
Clubessential Holdings has acquired software-as-a-solution provider Momence, adding to its portfolio of brands.
Rumble Boxing, with nearly 100 studios worldwide is evolving under the leadership of Anthony Badalian, the company’s new President.
Sydney Miller founded Housework to create a full-body challenge focused on cardio, functional strength, and dance.
Unleashed Brands, the parent company of youth enrichment franchises like The Little Gym and Urban Air, has acquired Water Wings.
Pvolve, the boutique fitness franchise Jennifer Aniston credits for keeping her strong, is expanding to new cities in the U.S.
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