Equipment
Fitnessmith Lands East Coast Deal for Centr x Hyrox Training Centers
Fitnessmith has been named the exclusive U.S. East Coast commercial partner for Centr x Hyrox official product lines.
How To Design an Inclusive Strength Floor
Freemotion provides the equipment and plan to help operators create an inviting strength training experience
How to Deliver Premium Recovery Without the Operational Drag
As recovery becomes table stakes, the real question is how to balance premium experiences with efficient operations. Successful clubs are […]
Meaningful Experiences Are the New Service Driving ROI
How recovery hardware is redefining member engagement, retention and long-term value inside modern fitness facilities. In today’s crowded fitness market, […]
Nike Strength Signs Equipment Deal With Everlast Gyms in UK, Ireland
Nike's strength training equipment will roll out across 25 Everlast Gyms in the UK and Ireland, the sides announced.
Skelcore Adds Cybex Eagle Creator as Head of Design, Eyes Strength Training Innovation
Skelcore has tapped Cybex Eagle creator Roy Simonson and Freemotion veteran Hillis Lake to drive strength training equipment innovation.
Precor’s Product Lifecycle Is a Strategic Advantage for Gym Operators
With a focus on total cost of ownership and durability, Precor turns the equipment lifecycle from an operational burden into a business asset
REP Fitness Opens UK Headquarters, Flagship Showroom Amid Global Push
American strength equipment maker REP Fitness is investing in global growth with the opening of a United Kingdom headquarters and flagship retail showroom.
Watson Gym Equipment Bets on Global Growth With New Commercial Chief
The fast-growing, U.K.-based strength equipment supplier is targeting major international fitness chains in markets across the world.
Peloton Sues US Government Over Tariffs, Joining Other Companies
Peloton is seeking refunds on tariffs it says were unlawfully imposed under emergency powers, joining companies including iFIT and Reebok.
