Equipment
HFA 2026: These Products Took Over the Show Floor
At the fitness and wellness industry's biggest annual trade show, launches across strength, AI, recovery and wellness point to a more connected approach to the gym floor, while Pilates cemented itself as a mainstream modality.
Echelon, Primal Partner To Combine Connected Tech & Strength Equipment
The two brands are coming together to create a unified performance ecosystem that leverages Echelon's tech and Primal's strength equipment.
Peloton, Precor Unveil Unified Equipment for High-End Gyms
With the help of its subsidiary Precor, Peloton is pushing into gyms with new Commercial Series products including a connected bike and treadmill.
Crunch Fitness Clubs Can Add Freemotion Equipment in New Deal
Now an approved global vendor for the Crunch Fitness, Freemotion will bring its iFIT-powered connected fitness and strength equipment to Crunch facilities.
Xpriential Adds a Mental Challenge to Typical Cardio Workouts
Xpriential's gamified interface layers in cognitive benefits while transporting users to the moon and back
Fitnessmith Lands East Coast Deal for Centr x Hyrox Training Centers
Fitnessmith has been named the exclusive U.S. East Coast commercial partner for Centr x Hyrox official product lines.
How To Design an Inclusive Strength Floor
Freemotion provides the equipment and plan to help operators create an inviting strength training experience
How to Deliver Premium Recovery Without the Operational Drag
As recovery becomes table stakes, the real question is how to balance premium experiences with efficient operations. Successful clubs are […]
Meaningful Experiences Are the New Service Driving ROI
How recovery hardware is redefining member engagement, retention and long-term value inside modern fitness facilities. In today’s crowded fitness market, […]
Nike Strength Signs Equipment Deal With Everlast Gyms in UK, Ireland
Nike's strength training equipment will roll out across 25 Everlast Gyms in the UK and Ireland, the sides announced.